The Weekly Advertiser

Gallery’s big success

Art lovers from across Victoria have been making the most of the nature-based textile art of Annemieke Mein, on show at Ararat Regional Art Gallery until Monday.
The Annemieke Mein exhibition, the gallery’s most successful in the 2010-11 year, has built on other exhibitions which have enhanced the gallery’s reputation.
In its first 25 days, the exhibition attracted an average 63 visitors a day, with 68 percent from beyond Ararat district.
Gallery director Anthony Camm said exhibition attendances had increased daily as word spread and the exhibition neared its closing date.
“People from across the state are visiting the exhibition and this has been a boon for the local economy in a traditionally quiet time for tourism in the region,” he said.
A survey of gallery visitors has provided a snapshot of the exhibition’s impact on the Ararat economy.
Figures from 161 visitor surveys showed 75 percent visited Ararat especially to see the exhibition. Of those people, 88 percent dined in Ararat, 50 percent made other purchases or visited other attractions and nine percent stayed overnight in Ararat.
They also show that the gallery is on track to have more than 8000 attendances in 2010-11, building on last year’s 7551 and representing an improvement on the 4680 average in the 2000s.
Icing on the cake
Mr Camm: “The arts are sometimes considered the ‘icing on the cake’ in terms of local government service delivery, so it’s important to promote the gallery’s contribution to economic as well as cultural development.”
“Our attendance results are an obvious measure of success, but this is one of many improvements across the gallery’s operation that is a tribute to the hard work and dedication of our small team”.
Ararat RSL general manager Maria Whitford said she had seen a considerable increase in patronage from visiting clubs since the Mein exhibition launch.
“The Ararat RSL has recorded a continual flow of Probus groups from surrounding areas such as Birchip, Ballarat, Wendouree and Clunes. More than 140 people from Probus groups alone have informed us that they have travelled to Ararat to see the exhibition,” she said.
“We have also had many retirees from out of town inform us they intend to visit the  exhibition while staying in Ararat. Some people have travelled as far as three hours away, which reinforces the quality and importance of exhibitions like this in Ararat.”

Short URL: http://www.theweeklyadvertiser.com.au/?p=5467

Posted on Jun 29 2011

Posted by on Jun 29 2011. Filed under Arts Entertainment. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

Leave a Reply

Advertising:


Consortium Private Wealth


3WM


MIXX FM


Bowel Cancer Australia

Photo Gallery

The Weekly Advertiser - ACE Radio Broadcasters Pty Ltd