The Weekly Advertiser

Business confidence boost from Emmetts

The expansion of Wimmera agricultural machinery dealer Emmetts into South Australia provides the latest example of how the Wimmera is providing a platform for significant business operations and growth.
The family firm, which started at Rupanyup in 1957, joins an already established line-up of businesses spreading their influence well beyond regional boundaries.
The company joins the likes of Luv-A-Duck at Nhill and AME Systems in Ararat that, while maintaining solid connections to their home base, have expanded their businesses interests to other parts of Australia and beyond.
Emmetts’ announcement that it had acquired Rosenberg Machinery Group Holdings came as a welcome injection of confidence in the agricultural sector, especially in a region enduring a tough season.
High levels of private investment are among the best long-term indicators of future prosperity and in this case the move was about consolidating strong foundations and diversification of agricultural business interests.
In rural and regional Victoria it seems to be easy to adopt a pessimistic glass-half-empty view of circumstances.
This is regardless of the reality that the broader picture often reveals much brighter long-term prospects.
Member for Lowan Emma Kealy’s comments in response to hearing news of Emmetts’ expansion were also profound and reflected on a key area of growth.
She said the move underpinned how the region was ‘consistently building on a rapidly expanding reputation as a worldwide leader in agricultural business and development’.
It has long been recognised that the Wimmera and Mallee have some of the best broad-acre farmers in the world.
It stands to reason that allied industries working alongside them in everything from pure business to research and development, play an integral economic value-adding role in the process.

Get the full story in the October 28, 2015 edition of The Weekly Advertiser.

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Posted on Oct 28 2015

Posted by on Oct 28 2015. Filed under Agriculture, Opinion. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

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